first_imgThere’s been a number of accusations in regard to how Google has managed to get so many people on to Google+. Every time the company posts numbers regarding a total number of active users, we are reminded that Google+ is secretly embedded into nearly every Google product. The +You button sits at the top of Gmail, Google Play, and many other places. That’s not to say there aren’t people using the service, just that the total number of users aren’t necessarily “subscribers” in the traditional way you might look at things.Google released a different set of numbers today to help address some of those concerns, specifically that there were now over 100 million monthly active users on the freshman social network.Google VP Vic Gundotra posted on his personal G+ page that while there were over 400 million total subscribed users, the company was able to measure 100 million of those users were active every month. This figure accounts for mobile users, and users who casually check their notifications from Google’s other services, but added together the network can now boast that they have 100 million users that are using the service at least a couple of times a month.Obviously, with figures like this, there are users that are less active than others, and Google hasn’t released any hard evidence of these numbers to the public yet. This number it a huge boost over the 250 million total users and 75 million active users that were announced at Google IO this spring, showing a significant spike in total growth in just a few short months.Another way to look at these numbers is to compare them to Facebook, which took nearly five years to gain as many users as Google+ has today. Google’s push into social is showing some positive results, with more features being pushed to the network all the time. It’s interesting to note that Google has gained significantly more inactive users than they have active users, likely due to the decision to include Google+ sign up into Android 4.0 and higher. Google’s social network is still facing a pretty steep hill when it comes to competition, but it is certainly hard to call the service a ghost town after today.Read more on Google+last_img

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